Cognitive Match

Cognitive Match uses recent advances in artificial intelligence, learning mathematics, psychology and semantic technologies to match individuals with content online and personalise their experience online. This matching stimulates higher rates of response and/or purchase and ultimately profit.  Web 3.0 is about using data in real-time to make content, products and offers easier to find and more relevant to each individual.  This content can be product, offers, editorial or creative executions. Cognitive Match has created light but highly effective software to enable this shift, and to focus on predictive, not private, data.

Dawn became an investor in Spring 2009. Haakon Overli and Chad Raube are the Dawn board members.